i've started a website http://www.socalspaces.com and was wondering the best way to promote the site with a limited budget. Does anyone have any good practical business advice?
How should i promote my new social networking website?
If you've got a niche market, then emphasize that market. If you've got features no one else does, be sure to mention those.
But mostly...
1) Have existing content on your site, designed to be attractive to the search engines. In other words, have content ALREADY on your site that relate to your site's purpose, that might attract readers during a search on Google. For example, "Social Networking and the Job Search", "Social Networking for Business". Those are kind of generic, but you get the idea.
2) Go one step further and do some research on what the most searched for keywords are on Google and Yahoo, and brainstorm a way to come up with interesting, unique articles to relate those search terms to your site's theme.
3) Do what you're doing here on Yahoo Answers, but be more subtle about it. Spend time writing informative answers that might possibly link back to your site for more information... but make sure that what you're contributing has some value, and isn't just a link that could be accused of being spam. Better yet, put your link in your profile, and not your answer. Then make your answers so interesting that people will want to check out your profile. Do this in other discussion and newsgroups, but always as a meaningful contributor.
4) Create meaningful, interesting personal pages at...
http://blogger.com
http://360.yahoo.com
http://wordpress.com
And of course, MySpace and anything else semi-related. BUT, make each of those blogs a unique value all unto itself, not a repeat of existing material. Because once again, you don't want an empty-content site that just looks like spam. The purpose of all of these is to provide a link back to your site, but again, following that link should add to the surfer's experience.
Finally (for now)... make sure your website's software supports RSS feeds, and has the ability to auto-notify sites dedicated to maintaining searchable databases of RSS feeds.
Hmmm. If at least 10 people would be interested in this sort of thing, I might just be convinced to do an online course on the subject. Just twist my arm a little :)
Reply:You can hire someone to do it for you, there are plenty of people who will, and it doesn't cost that much, or you can learn how to do it yourself, which means becoming a computer webmaster
Reply:Throw a party and hand out/send out inexpensive postcards as the promotional material. Have fun!
Reply:Let me caution you. It's not going to be all that easy. This market is getting over-crowded too.
It's goint to take either lots of money or lots of right promotions.
All the best!
Reply:You could use Yahoo! Answers to advertise your site for free.
Wait a minute... I guess you've already done that.
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